Alabama Journalism and Communications Careers, Salaries, and Associations
According to the US Bureau of Labor Statistics, public relations specialists get a median salary of $49,460 annually and there are around 2,000 employees in the sector statewide.
Southern Company, which is a gas and electric utility company that covers multiple states in the Southeast – as well as Illinois and Virginia – and they hold executive offices in Birmingham. A communications strategist maintains communication among the various utility locations and is responsible for managing communication materials and events. This includes employee or customer gatherings, company presentations, employee memos, and observes other competitors to gain an advantage.
Alabama Media Group is both a digital publisher and marketing agency in the state, and operates various news outlets like AL.com, The Huntsville Times, and It’s A Southern Thing. The state has around 500 reporters and correspondents in the area with an annual average salary of just over $37,000.
The Birmingham-Hoover metropolitan area holds the majority of this employment, which is no surprise considering the amount of opportunity in this location. There are frequently reporting, editing, and producing job opportunities through the Alabama Media Group.
Alabama Press Association (APA)
One of the most popular associations in the state is the Alabama Press Association (APA), which connects numerous newspapers and publication services and has over 100 members. They offer a press release service, advertising media kits for both print and digital formats, and hosts various summits and conventions for those in the media industry.
The APA also holds an award ceremony on an annual basis that recognizes top editorial work, advertising, and magazine publication. Prospective work candidates can find various openings through the association’s website.