The state of California has one of the largest rosters of institutions that offer accredited digital media and communication degrees by the Association for Education in Journalism and Mass Communication (ACEJMC). Numerous schools within the California State University umbrella offer bachelor's degrees within Journalism and Public Relations.
Popular institutions, such as the University of Southern California and San Diego State University, also offer programs with this designation. In total, there are eight universities and all of them are in different locations throughout the state.
Some concentrations have been added to these schools, but have not yet been reviewed by the ACEJMC. This includes the Bachelor of Arts in Journalism with an emphasis in Media Studies at SDSU and the Bachelor of Arts in Journalism with an emphasis in Broadcast and Public Relations at CSU-Northridge.
In order for institutions to have programs accredited, they must go through a self-study reporting process that is assessed by the organization. They review the commitment to diversity, uniqueness of the program offering, and curriculum development.
Here is a quick view of schools with communications degrees in California:
- California State University, Chico: B.A. Journalism
- California State University, Fullerton: B.A. Communications
- California State University, Long Beach: B.A. Journalism; B.A. Public Relations
- California State University, Northridge: B.A. Journalism
- San Diego State University: B.A. Journalism; B.A. Journalism, Emphasis in Advertising; B.A. Journalism, Emphasis in Public Relations
Top Locations for Communications Schools and Job Opportunities in
Compared to any other state in the nation, California has the highest overall employment of reporters, advertisers, and public relations positions in the United States. There are numerous job opportunities in the state's largest city, Los Angeles, along with San Francisco, San Diego, San Jose, and many more.
All eight institutions that have ACEJMC accreditation are in different locations. The Bay Area has opportunities through San Francisco State University and San Jose State University, while Southern California has numerous institutions, such as USC and the California State University umbrella - Chico, Fullerton, Long Beach, and Northridge. There is only one Master's degree option among all the accredited schools, and that is the Master of Arts in Strategic Public Relations at USC.
Most Bachelor's degrees are offered in the field of Journalism with the next most popular discipline in Public Relations. San Jose State University offers three different Bachelor of Science degrees in the above disciplines and Advertising.
They are the only university in the state that offers BS degrees within journalism and mass communication. Differences between the two include an emphasis in influence and persuasion and the impact course topics have socially with the BA degree, and studies will be more applied toward business and public affairs with the BS programs.
San Francisco and Los Angeles are home to thousands of digital media opportunities. In the Bay Area, tech giants like Facebook and Google have many job positions available, such as communications managers, global media strategists, creative social strategists, and event marketers. Other corporations in the LA area include Snapchat, Oath, performance marketing agency MuteSix, the University of Southern California itself.