South Carolina Journalism and Communications Careers, Salaries, and Associations
Reporters and correspondents have adequate representation in South Carolina workforce according to the US Bureau of Labor Statistics, hitting the median level of employment when compared to other states around the country (480 positions). Most of this employment is found in the Charleston and Columbia metropolitan areas.
Across the state, the mean annual wage is above $46,600, hitting right at the median salary figures in the United States. This average salary is lower than the neighboring state of Georgia, but higher when compared to many other states in the Southeast. Within the Charleston metro area, annual salary is below the state average at $31,710, but it is more around the state average in Columbia.
The state of South Carolina has over 2,100 employees within the field of public relations, which is on the lower end of turnout for these specialist positions along the East Coast of the United States. Salary estimates for the median are at nearly $52,000, which is significantly below the nationwide median, but employees can see over the $100,000 level in the top 10 percent.
Average salaries are a bit higher in the Columbia metropolitan area with a median figure of $56,840. Public relations specialists have the responsibility of improving or developing the public image for various clients, and this can include analyzing advertising methods, releasing public statements, and managing crisis situations.
Public Relations Society of America – South Carolina Chapter
The Public Relations Society of America has a South Carolina Chapter that has been established for over 50 years. There are over 200 members in the association, providing plenty of resources and networking for career development.
South Carolina’s chapter holds events in spotlight locations such as Charleston and Columbia, and they also hold an annual conference that provides multiple workshops and discusses the latest innovation and top stories within the public relations industry. Four student chapters across the state are affiliated with this association – Anderson University, Claflin University, Clemson University, and the University of South Carolina.